Digital Signage – digital surfaces that make an impact.

Digital displays, LED walls, and interactive kiosk systems have long been integral to modern brand environments. To fully unlock their potential, hardware, content delivery, and the surrounding analog environment must be perfectly aligned.

Looking to integrate digital signage into your spaces?

The challenge of digital surfaces

Digital signage projects rarely fail because of individual screens—but because of their integration into the overall concept: spatial positioning, lighting conditions, sightlines, format selection, integration into existing store concepts, and the connection to print-based campaigns. Added to this is the challenge of rolling out content internationally on time while aligning central campaigns with local requirements.

Our role in the
digital signage ecosystem

We see digital surfaces as part of a holistic communication system. By combining our expertise in retail and large-format printing with the technical implementation of digital signage, we deliver integrated solutions:

Consulting on positioning and format selection for displays and LED walls

Integration into retail and architectural environments, aligned with existing analog communication surfaces

Installation and commissioning of hardware and media players

Connection to existing content and campaign structures in collaboration with IT and marketing

Coordination with content and creative agencies to ensure a cohesive overall result

How digital brand surfaces come to life

Analysis of the customer journey and relevant touchpoints

1

Recommendation of display sizes, LED technology, and mounting locations

2

Detailed planning of cable routing, power supply, and fixing systems

3

On-site installation and functional testing

4

Training of responsible teams for operation

5

Optional: integration into innovative software solutions via our partners, for example for centralized campaign control

6

Analysis of the customer journey and relevant touchpoints

Your added value through digital signage

Strong visibility at the point of sale and within architectural environments

Centralized control of campaigns across multiple locations

Consistent interaction between digital and printed communication media

Future-proof technology that can adapt to new content

Looking to integrate digital signage into your spaces?