
Software solutions – clarity in store management.
The more complex the store landscape becomes, the more important structured processes are. Campaigns, store data, promotional material orders, and reporting should not be scattered across emails and Excel spreadsheets, but mapped within clear, digital workflows.
Looking to digitally restructure your store processes?
The challenge in store management
Marketing and retail teams today manage a wide range of campaigns, promotions, formats, and stores. Without suitable software solutions, fragmented workflows, duplicate data maintenance, and delivery errors quickly arise. Especially in international rollouts, transparency regarding inventory levels, campaign status, and store-specific requirements is critical.
What our
software solutions deliver
We work with specialized, innovative software solutions and support you in structuring your store processes:
Digital store and media database
all relevant data in one central location
Campaign and rollout planning
allocation of promotional materials by store, region, or country
Ordering and approval processes
clearly defined workflows between headquarters and stores
Reporting and analytics
transparency on orders, campaign usage, and budgets
Interfaces
to existing systems (e.g. ERP, inventory management), where required
We do not develop complex CI or brand guideline systems, nor creative software ourselves. However, for more advanced requirements, we rely on a network of specialized partners.
How we support your digital transformation project
Analysis of existing processes, tools, and data sources
Definition of objectives (e.g. fewer errors, faster rollouts, greater transparency)
Recommendation of suitable software solutions from our network
Support during technical and organizational implementation
User training and continuous optimization in day-to-day operations
Integration of software, production, logistics, and rollout processes
Your added value through digital workflows
Reduced effort and fewer errors in store and campaign management
Faster response times, especially for international rollouts
Transparent data foundation for decision-making in marketing and retail operations
Seamless connection between planning, production, and distribution of promotional materials