BoConcept Facade Encasement
The Danish furniture BoConcept stands for its simple and, at the same time, urban style. TREVISION transferred this philosophy to BoConcept’s exteriors.
![](https://www.trevision.at/wp-content/uploads/2019/10/8D7A4460-1024x676.jpg)
the task
How can interior design be realized in the exterior area as well? The selling space of BoConcept should mirror the concept of its Danish Urban Design.
![](https://www.trevision.at/wp-content/uploads/2019/10/BoConcept_20130425_153526_1-480x560.jpg)
Go big or go home. An entire recreation of the store facade was planned.
From the inside out. The facade was encased with a frame system, making the simple urban style of BoConcept already tangible from the outside.
![](https://www.trevision.at/wp-content/uploads/2019/10/BoConcept_20130425_153526_3.jpg)
![](https://www.trevision.at/wp-content/uploads/2019/10/BoConcept_edit-1333x1000.jpg)
the solution
A self-consistent master plan. On the encasement, we mounted LED letters, guaranteeing the visibility of the brand also from a further distance. Through the characteristic design of the facade, the interior and exterior of the store melt together to a conceptually coherent overall picture.